Content Creation

Pointed messaging and eye-catching graphics used consistently throughout company branding and both internal and external marketing campaigns can dramatically improve a company’s value.

The Content Marketing Institute defines content marketing as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.”

  • Marketing collateral – including writing, editing and graphic design services for:
    • Company brochures
    • One-page flyers
    • Business cards
    • Company newsletters
  • Blog writing for company websites and LinkedIn profiles
  • Digital media ads (including Facebook and LinkedIn ads)
    • Content development
    • Audience identification
    • Implementation and management of ad performance

“When I am short on time and have too many stories to write, I turn to the Construction Writers Collaborative, and Julie is my first pick. She’s bright, professional, talented, and dependable. I highly recommend her work!”